February 3, 2017

AD CAMPAIGN, 1935

Tudor City advertising peaked in the 1930s, a time when ad campaigns changed frequently and required new copy and artwork on a weekly basis.

Below, an amusing campaign that ran October‒November, 1935. Though the Depression was still in full swing, the ads blithely depict Tudor City as a swank enclave, whose tenants wear top hats and furs, give smart dinner parties, and eschew the subway. And yet, monthly rentals started at $52.50. A clever ad campaign, indeed.

Click ads to enlarge.





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