Some amusing ads that ran in the New Yorker in 1928 have recently come our way. We've never seen them before and believe they were written specifically for the magazine ‒ the copy has a 'literary' quality not found in Tudor City's typical ads.
This selection promotes the colony as an alternative to commuting, a common enough advertising refrain, rendered here in dramatic style, with references to "grim journeys," "wasted lives," and "nerves jumping the track" after "hours underground with half a million others."
The antidote, of course, is Tudor City, "high, quiet and cool on the East River Front." The ads, with their glum illustrations and overheated prose, below.
Post a Comment