Ad Campaign, 1931

Herewith, selections from an ad campaign headlined TUDOR CITY'S RENTS ARE MODEST, which ran in October, 1931. The Depression was ever worsening, and thus the copy pitched the value-for-your-money angle via the many perks the community offered. [The lowest price rental at the time was $60 for a one-room apartment; by 1933, the same unit would be discounted to $50 per month.]

Below, we've zoomed in on some of the more pertinent reasons for living in the colony ‒ private parks, quiet bedrooms and kindly clocks, among them.